Specialist/Sr Specialist, Digital Content Production

American Airlines Group - Dallas, TX

Full-time - Mid Level

Dallas, TX

Air Transportation

About the position

The Specialist/Sr Specialist, Digital Content Production at American Airlines is responsible for creating engaging multimedia experiences that enhance brand storytelling and communication. This role involves collaborating with designers and stakeholders to produce video content and other digital materials that resonate with team members and customers, while also aligning with business objectives. The position requires a strong passion for digital content and design, as well as the ability to navigate various media formats and trends.

Responsibilities

• Create content that inspires engagement with American Airlines' brand storytelling.
• Develop concepts, campaigns, storyboards, and designs for internal and external communications.
• Produce animated GIFs, enhanced data visualizations, illustrations, kinetic typography shorts, logos, presentations, and web content.
• Participate in video and photo shoots from planning to post-production, including operating the camera and editing.
• Create snackable content tailored for various channels.
• Identify innovative stories aligned with American Airlines' brand by understanding business priorities and industry trends.
• Deliver fresh approaches to print, social, web, and large format screens as media trends evolve.

Requirements

• Bachelor's degree in Design, Visual Arts, Video, Communications, or a relevant field.
• 3+ years of experience in a relevant field.
• Expertise in Adobe Creative Suite, especially Illustrator, Photoshop, Dreamweaver, Premiere, and After Effects.
• Strong visual design skills, including layouts, information design, motion graphics, and typography.

Benefits

• Travel perks for employees and their families to explore 365 destinations.
• Health benefits including dental, vision, and prescription coverage from day one.
• Access to wellness programs for personal development.
• 401(k) program with employer contributions after one year.
• Employee Assistance Program, pet insurance, and discounts on hotels, cars, and cruises.