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The Sr. Analyst, Digital Engagement Execution at Lowe's is responsible for planning, executing, and analyzing enterprise events, campaigns, and promotional initiatives aimed at enhancing the digital business. This role involves managing the end-to-end processes for Lowes.com events and promotions, utilizing testing and analytics, and collaborating with cross-functional teams to optimize the digital experience. The analyst will also review post-event reports to provide actionable insights for future improvements.