Mondelez International - East Hanover, NJ
posted 2 months ago
Full-time - Mid Level
East Hanover, NJ
10,001+ employees
Food Manufacturing
About the position
The Senior Associate Brand Manager at Mondelēz International is responsible for supporting the delivery of strategic growth plans for OREO Cookies. This role involves collaborating with cross-functional teams to implement a brand portfolio strategy that aligns with the brand vision, driving sustainable growth and managing profit and loss. The position focuses on new product development, commercialization, and executing marketing plans to achieve revenue and profit forecasts.
Responsibilities
- Support brand portfolio management and lead commercialization/launch plans for renovation and business critical projects.
- Support the OREO Seasonal growth ambitions through creative and in-store initiatives; lead the visual identity and pack graphics vision and execution.
- Support the long-term brand activation partnership strategy and execution.
- Help lead, analyze, and support the delivery of the business plan and actively participate in the Integrated Business Planning process (IBP).
- Support the development and execution of integrated communication, activation, and media plans, maximizing media ROI, and collaborating with internal and external media partners.
- Lead and oversee the daily operations of the brand, including being the lead point of contact for Shopper Marketing programs, Portfolio programs, Quality projects, and the brand budget.
- Lead the monthly Business review providing a deep dive into brand performance across cross-functional teams.
Requirements
- 3+ years' work experience in brand management or related field.
- MBA preferred.
- Ability to thrive in and handle ambiguity in a fast-paced environment.
- Ability to build and deliver against timelines.
- Ability to lead a cross-functional team.
- Strong strategic thinking and problem-solving capabilities.
- Strong business acumen and analytic skills.
- Creative thinking skills.
- Strong communication and interpersonal skills.
- Proficient in Excel and PowerPoint.
Benefits
- Equal Opportunity/Affirmative Action employer
- Diverse community
- Career growth opportunities
