Sr Copywriter/AREA23

$75,000 - $100,000/Yr

Ipg Health - New York, NY

Full-time - Mid Level

New York, NY

About the position

The Senior Copywriter (SC) is responsible for generating and developing advertising and promotional copy, ensuring alignment with client marketing strategies and objectives. This role involves collaboration with creative and account teams, supervision of junior writers, and partnership with a Senior Art Director to create compelling concepts. The SC plays a crucial role in strategic thinking, execution, and relationship management within the agency.

Responsibilities

• Write clear and concise copy while maintaining quality control.
• Develop smart, single-minded ideas that align with client strategies.
• Collaborate with creative and account partners on projects.
• Direct junior writers to ensure proper production of campaign elements.
• Participate in strategic and tactical meetings to develop campaigns.
• Review and edit all copy for clarity and proper grammar.
• Present concepts in an organized and professional manner.
• Attend client creative presentations and participate in status meetings.
• Communicate with art, producers, and editorial teams to meet deadlines.
• Supervise junior creatives and provide copy direction.

Requirements

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• 3 years of experience in Marketing/Advertising.

Nice-to-haves

• Experience with Word Text Programs.

Benefits

• Salary range of $75,000 to $100,000 annually.
• Equal employment opportunities without discrimination.