Sr. Copywriter - B2B

$100,000 - $100,000/Yr

Aquent - San Francisco, CA

posted 4 months ago

Full-time - Senior
San Francisco, CA
Administrative and Support Services

About the position

Aquent Studios x Adobe is seeking a Senior Writer to join their team, focusing on developing industry-leading copy and creative for Adobe.com, one of the most heavily trafficked corporate websites globally. This role is pivotal in showcasing Adobe's products through innovative storytelling and unique visual experiences. The Senior Writer will be responsible for writing and directing copy from concept through final delivery, ensuring a high standard of quality across various customer journeys and marketing surfaces. This position requires a passionate collaborator who enjoys solving complex creative challenges for diverse audiences, ranging from individuals and small teams to large enterprises. The ideal candidate will possess strong conceptual thinking skills and attention to detail, enabling them to finesse the final output effectively. In this role, the Senior Writer will provide clear and consistent writing guidance to both in-house writers and agency partners. They will also guide teams on voice and tone, ensuring that all content adheres to Adobe's brand standards. The position demands a proven ability to write content to specifications within design and web content management systems, as well as the capability to develop architectures that can adapt to regional markets. The successful candidate will have a strong desire to engage in all levels of copywriting and content strategy execution, from initial concepts to post-launch evaluations. An insatiable curiosity to explore creative challenges from multiple perspectives and a relentless pursuit of clarity from business partners are essential traits for this role.

Responsibilities

  • Write and direct copy from concept through final delivery, maintaining a high bar for quality across customer journeys and marketing surfaces.
  • Provide clear, consistent writing guidance to in-house writers and agency partners.
  • Guide agency and in-house teams on voice and tone, ensuring adherence to Adobe's brand.

Requirements

  • 10+ years' professional writing experience, preferably in B2B.
  • Proven ability to write content to spec within design and web content management systems.
  • Experience developing architectures that flex for regional markets.
  • Strong desire to engage in all levels of copywriting/content strategy execution, from first thought through go-live and beyond.
  • Experience influencing and building relationships across multiple product and functional marketing teams to define innovative creative content strategy.
  • Excellent listening, speaking, and presentation skills.
  • Ability to receive and integrate feedback from multiple team members and respond under tight timeframes.
  • An open, positive attitude and a focused, organized approach to projects.
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