Sr. Copywriter

Cricut - South Jordan, UT

South Jordan, UT

Merchant Wholesalers, Nondurable Goods

About the position

The Cricut Creative Department is a multi-faceted team of dreamers and doers who bring the Cricut brand to life through exceptional creative content. This in-house team turns business strategy into visual reality with best-in-class, forward-thinking solutions that consider the full scope of consumer touchpoints. The team is comprised of four key areas: Design, Copy, Project Design, and Operations. Together, their work helps people lead creative lives. The Creative Department's Copy Team is a highly collaborative group of self-proclaimed word nerds who embody the voice of Cricut across all consumer-facing touchpoints. This team owns the full scope of the copy process from conceptual work and messaging development through hand-off of approved copy to their various partners. They are accountable for translating briefs into consumer-facing, brand-right copy whether in campaigns, on product pages, in our app (Design Space), and beyond.

Responsibilities

• Collaborate with Concept, Studio, and Design teams to provide copy support at every stage of the creative process
• Develop messaging and copy direction for brand and seasonal campaigns during the Concept Phase
• Create and oversee copy for all assets (e.g., email, PDP, web, video, ads) during the Execution Phase
• Work with Marketing, Channel, DTC, and other teams to understand briefs and deliver compelling copy
• Write UX copy across various touchpoints: onboarding, software releases, etc.
• Copyedit and proofread work of fellow Copywriters as needed
• Ensure adherence to brand voice across all consumer touchpoints and projects
• Act as project lead for various campaigns and projects
• Report to the Copy Manager

Requirements

• 5-7 years of experience as a Copywriter (in-house brand experience required)
• Stellar collaborator and communicator
• Ability to thrive in a deadline-driven environment
• Self-manage and execute multiple priority projects simultaneously
• Ability to build and nurture great working relationships

Nice-to-haves

• UX writing experience
• Figma proficiency
• Airtable proficiency
• Love for the oxford comma and em dash