Sr. Digital Marketing Product Manager

Arthrex - Naples, FL

Full-time - Senior

Naples, FL

Miscellaneous Manufacturing

About the position

The Sr. Digital Marketing Product Manager is responsible for developing, executing, and communicating the long-term digital product strategy and roadmap for an assigned product portfolio. This role involves collaboration with cross-functional teams and leadership to align digital strategies with corporate goals and user needs, ensuring that digital solutions meet global user requirements and drive revenue growth.

Responsibilities

• Develop and communicate a long-term digital product strategy and high-level product roadmap.
• Collaborate with leadership teams and stakeholders to support strategic objectives and business priorities.
• Serve as the lead contact and product knowledge expert for digital solutions.
• Engage in all phases of the digital product lifecycle from requirements gathering to maintenance.
• Regularly interact with end users and stakeholders to ensure digital solutions meet their needs.
• Analyze market trends and conduct competitive analysis to identify opportunities.
• Prioritize feature development based on user research and analytics insights.
• Define and prioritize epics and user stories for new features and functionality.
• Participate in Agile processes including product backlog refinement and Sprint planning.
• Collaborate with User Experience and Analytics teams to define user needs and success measures.
• Analyze digital performance metrics to support data-driven decision-making.
• Identify and track risks and develop mitigation strategies with the development team.
• Encourage team-driven decision making and trust-building activities.
• Coach Agile development teams to improve collaboration and outcomes.
• Advocate for the end user and ensure understanding of target audiences.

Requirements

• Bachelor's degree in Marketing, Business Management, Computer Science, or related field required.
• 10 years of experience in marketing, sales, or product management role.
• Experience working with digital systems, analytics, and user experience principles.
• Demonstrated interpersonal and leadership skills to interact with cross-functional teams.
• Excellent communication skills to lead and influence stakeholders.
• Ability to collaborate with a multicultural and geographically dispersed team.
• Ability to build trust relationships and influence decision-making in a matrixed environment.
• Track record of leading customer-centric digital product development.
• Holistic understanding of web and mobile technologies and trends.
• Analytical skills to analyze data and develop recommendations.
• Advanced project management skills.
• Health care industry and orthopedic medical experience preferred.
• Experience with Agile development methodology required.

Nice-to-haves

• Master's degree or MBA preferred.
• Organizational development and coaching education or experience preferred.

Benefits

• Medical, Dental and Vision Insurance
• Company-Provided Life Insurance
• Voluntary Life Insurance
• Flexible Spending Account (FSA)
• Supplemental Insurance Plans (Accident, Cancer, Hospital, Critical Illness)
• Matching 401(k) Retirement Plan
• Annual Bonus
• Wellness Incentive Program
• Free Onsite Medical Clinics
• Free Onsite Lunch
• Tuition Reimbursement Program
• Trip of a Lifetime
• Paid Parental Leave
• Paid Time Off
• Volunteer PTO
• Employee Assistance Provider (EAP)