Sr. Director, Product Marketing

NinjaOne, LLC - Austin, TX

Full-time - Senior

Remote - Austin, TX

10,001+ employees

About the position

The role is for a strategic leader at NinjaOne who will drive product direction, market strategy, and technical innovation. This position requires a builder's mindset and the ability to collaborate with various teams to influence market perception and drive business growth. The ideal candidate will have a strong background in product marketing and management, particularly in the IT or security industries, and will be responsible for leading a high-performing team while managing product launches and market engagement strategies.

Responsibilities

• Lead and develop a high-performing, high-impact team, fostering collaboration with Product Management, Engineering, and Business Development.
• Collaborate with downstream marketing to align on market strategy and ensure continuity throughout the GTM process.
• Design and operationalize an advanced market intelligence framework integrating market research and competitive analysis.
• Uncover emerging trends and opportunities to steer product direction and strategic priorities.
• Partner with the GTM PMM function to refine campaigns and enhance market engagement.
• Develop strategic launch frameworks outlining value propositions and competitive positioning.
• Manage the product release process and drive cross-functional implementation plans.
• Develop business plans for new products, including market analysis and commercialization strategies.
• Serve as a recognized SME and public spokesperson for the product at industry events and conferences.
• Develop scalable processes and KPIs to support rapid product growth.

Requirements

• 10+ years of product marketing and product management experience.
• 2+ years focused on downstream product marketing within IT or security industries.
• 4+ years of people leadership in product marketing or product management.
• MSP domain expertise and IT management experience, including endpoint products and vulnerability management.
• Proven track record of scaling startups through hypergrowth and building scalable processes.
• Exceptional collaboration skills across Product, Sales, and Marketing teams.
• Strong technical acumen with experience in product decisions and go-to-market success.

Nice-to-haves

• Experience as a former Product Manager turned Product Marketing Manager.
• Recognized SME in IT management with contributions to thought leadership.
• Public speaking experience at conferences and industry events.

Benefits

• Medical, dental, and vision insurance.
• 401(k) plan.
• Unlimited PTO for work-life balance.
• Opportunities for growth and advancement.