Sr Director, Software Product Marketing (AI2369)
SiMa Technologies - San Jose, CA
posted about 11 hours ago
About the position
SiMa is Accelerating the Efficiency, Effectiveness and Ease of Use of AIML and multi-modal applications at the Edge. Developers are building innovative products and applications that are revolutionizing the way we create and interact with products through the use of artificial intelligence (AI) capabilities. This revolution is most pronounced with AIML/GenAI applications that are deployed at the edge. At SiMa, we are building the AIML and Generative AI Silicon to Software tech stack to push the boundaries of model development at the edge for ANY framework, ANY network, ANY model, ANY sensor, and ANY modality. We do this via the SiMa ONE Platform for Edge AI which includes Palette, Palette Edgematic, and MLSoC that enable AI development teams to scale their EdgeAI from single ML model applications to large multi-modal applications on one platform.
Responsibilities
- Define and execute go to market strategy and product positioning across verticals and partners
- Partner with marketing teams to drive and execute on global marketing initiatives and to achieve business goals
- Support product management to define software and silicon product mix, competitive positioning, and pricing strategy across verticals
- Provide insight for different market segments and channels to help with product definition
- Develop and execute on breakthrough product marketing activities that reach target audiences by vertical effectively
- Work with product teams to support service launches by distilling key functionality and benefits into product marketing messages
- Craft and develop compelling audience-specific messages, content and tools
- Continuously measure and optimize product marketing initiatives
- Work with the partner ecosystem leader to develop and launch marketing assets that support strategic alliances and partnerships
- Drive and manage day-to-day software partnership activities and be the main point person for joint marketing collateral, testimonials, and joint announcements
Requirements
- 7+ years of ML software product management experience
- Product marketing experience and familiarity with generative AI, multi-modal, or machine learning and embedded developer audiences
- Strong working knowledge of the AI/ML market, landscape, and trends
- Solid understanding of SDKs & APIs along with working knowledge of DL frameworks like TensorFlow and PyTorch
- Excellent organizational collaboration and communication skills
- Experience managing and measuring marketing performance across go to market and demand creation channels
- Proven ability to make creative, effective, reliable, analytical, and tough decisions
- Understanding of embedded processing and computer vision
- Ability to travel ~20% domestically and internationally
Nice-to-haves
- Bachelors degree in Computer Science /Electrical Engineering
- AI, Machine Learning and generative AI experience
- Self-starter with experience in AI and/or software start-ups
Benefits
- Competitive salary based on experience and qualifications
- Opportunity to work in a fast-paced and innovative environment
- Collaborative team culture
