Sr. Event Marketing Manager, Amazon Business

About the position

Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination, and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential! We are seeking a seasoned event marketing professional who thrives in a dynamic, fast-paced environment and has a passion for planning, executing, and analyzing in-person events.

Responsibilities

• Own event management and marketing from inception to assessment.
• Develop and execute novel event approaches to drive customer engagement at 3P events.
• Determine resourcing and capacity required to execute and iterate on event strategy and planning for a variety of event types.
• Ensure a high bar of customer experience for all events in the organization.
• Manage cross-functional and cross-business go-to-market event plans, including project work-backs and execution plans for each event, along with post-event follow ups.
• Liaise with internal stakeholders to develop timely inputs, meet attendance, meetings, and pipeline goals, and create scalable processes to maintain a high bar on reporting.
• Perform post-event lead ingestion, uploads, and tracking using CRM tools.
• Compile, analyze, and present performance metrics to identify potential opportunities for program growth and improvement.
• Establish guidelines and best practices across teams, leading and contributing to event calendar, stakeholder communications, standard operating procedures (SOP), vendor lists, and documentation of mechanisms.
• Source services from vendors through RFPs and analysis to scale support.
• Write and contribute to documents for leadership and stakeholders.
• Travel up to 30% of working days.

Requirements

• 6+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
• Experience building, executing and scaling cross-functional marketing programs.
• Experience communicating results to senior leadership.
• Experience using Microsoft Excel to manipulate and analyze data.

Nice-to-haves

• Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights.
• Experience with Salesforce and Tableau.

Benefits

• Equity options.
• Sign-on payments.
• Full range of medical benefits.
• Financial benefits.