Sr. Event Marketing Manager

Pendo - Raleigh, NC

Full-time - Mid Level

Remote - Raleigh, NC

Professional, Scientific, and Technical Services

About the position

Pendo is looking for a Senior Events Manager to lead the planning and execution of branded events that align with the company's marketing strategy. This role is crucial for creating memorable experiences that enhance brand engagement and customer relationships. The ideal candidate will be both strategic and detail-oriented, capable of managing logistics while collaborating with marketing teams to ensure events drive awareness and growth.

Responsibilities

• Lead the planning, coordination, and execution of Pendo's branded events, ensuring alignment with strategic goals and brand identity.
• Develop and manage comprehensive project plans, overseeing timelines, budgets, and resource allocation for seamless execution.
• Partner with sales and marketing leadership to shape pre-event and post-event strategies that enhance attendee engagement and build pipeline opportunities.
• Ensure cross-functional alignment and collaboration for a memorable and impactful event experience.
• Represent Pendo on-site at events, leading execution efforts to ensure smooth operations.
• Conduct detailed post-event evaluations, gathering feedback and analyzing performance metrics to refine event strategies.

Requirements

• Bachelor's degree from an accredited college or university.
• Minimum of five years of experience in event management, ideally within a B2B, SaaS, or high-growth environment.
• Ability to blend creativity with operational rigor, maintaining a strategic mindset while executing details.
• Exceptional interpersonal skills with a proven ability to build relationships and collaborate across diverse teams.
• Adaptable and composed in fast-paced environments, showing initiative and resourcefulness.
• Advanced proficiency in Google Suite, project management platforms, and event management software.
• Willingness and ability to travel as required.

Nice-to-haves

• Extensive experience with Integrated Marketing and leveraging corporate campaigns with field initiatives.
• Strong background in the B2B SaaS industry, understanding unique event and audience engagement dynamics.
• High-level proficiency in Google Suite, Salesforce, and Cvent for optimizing event planning and execution.

Benefits

• Competitive salary range of USD $105,000 - USD $131,300 based on qualifications and experience.
• Opportunities for professional development and growth within a dynamic startup environment.
• Access to a diverse and exciting set of technologies and clients.