Proofpoint - Sunnyvale, CA
posted 3 months ago
At Proofpoint, we are seeking a highly motivated and results-oriented individual to join our growing Financial Planning and Analysis (FP&A) team as a Senior Financial Analyst focused on Marketing. This role is pivotal in marrying strong analytical skills with a broad, strategic view of business performance metrics to drive advanced decision-making. The successful candidate will partner closely with our world-class Marketing organization, leveraging advanced strategic modeling and performance analysis to provide meaningful insights around expense planning, marketing investment ROI, pipeline planning, and generation. This exciting, hands-on opportunity reports to the Senior Finance Manager, FP&A, and involves frequent interactions with Senior Management of the company. The role requires quick responses based on business needs and feedback, playing a key part in preparing our annual and monthly forecasts and budgets based on trends and inputs from the Marketing organization. The leading candidate will also identify and implement streamlined business processes to reduce cycle times, allowing for more in-depth analysis of performance and financial trends, adopting a solutions-based approach. Your day-to-day responsibilities will include developing and maintaining deep, meaningful business partner relationships within Marketing and across the organization, fostering trust and collaboration. You will partner with the Marketing and Business Analytics teams to develop and implement marketing KPIs to assess the ROI of various marketing campaigns and drive the conversation of pipeline creation. Additionally, you will analyze operating and financial results, including monthly trends and drivers, using insights to update forecasts or highlight areas of potential concern with appropriate recommendations. This role also involves preparing monthly and quarterly management reporting as needed, including executive presentations, investor reporting, and other ad hoc requests.