Sr. Manager, Brand Marketing, Burger King, US&C

Burger King - Miami, FL

Full-time - Mid Level

Miami, FL

10,001+ employees

Food Services and Drinking Places

About the position

The Sr. Manager of Brand Marketing at Burger King will play a pivotal role in driving the vision and marketing strategy for the brand. This position focuses on leading growth strategies for specific brand pillars, developing innovative marketing initiatives, and collaborating with cross-functional teams to ensure successful project execution. The role requires a consumer-focused mindset and a passion for innovation, aimed at enhancing the brand's presence in the competitive quick service restaurant industry.

Responsibilities

• Leads growth strategy for one or more brand pillars/categories
• Responsible for building the brand and innovation pipeline for one or more pillars/categories
• Develops executive-level presentations to drive alignment of strategic initiatives for one or more brand pillars
• Ability to synthesize data from several sources to inform business recommendations
• Leads and collaborates with cross-functional teams to bring projects from idea to launch
• Continuously mines consumer, culture, and category insights to inform breakthrough ideas
• Craft compelling narratives for agency creative briefing for any new launches/activations
• May manage 1-2 direct reports

Requirements

• University degree in Business, Marketing, Finance, or related field
• 5-7 Years of work experience in CPG, Retail, QSR, or related field
• Strong business acumen with a high sense of curiosity
• Exceptional analytical skills and creative problem-solving skills
• Advanced skill level using Excel and PowerPoint
• Strong teamwork, communication, and interpersonal skills
• Highly organized and motivated with a desire to outperform
• Proven ability to manage multiple projects with diverse points-of-view from several stakeholders
• Ability to work and thrive in a fast-paced and deadline-driven environment
• Able to operate autonomously on ambiguous projects

Nice-to-haves

• Love of food and passion for Food & Beverage industry preferred

Benefits

• Comprehensive global paid parental leave program
• Free telemedicine and mental wellness support