Sr. Manager, Business Analysis & Insights

$130,000 - $140,000/Yr

Aquent - Bentonville, AR

Full-time - Mid Level

Bentonville, AR

Administrative and Support Services

About the position

The Senior Manager, Business Analysis & Insights will lead the newly formed team focused on enhancing eCommerce content strategy through data-driven insights. This role involves conducting thorough data analysis, developing performance dashboards, and collaborating with cross-functional teams to drive strategic business decisions and improve customer engagement.

Responsibilities

• Conduct data analysis to inform strategic business decisions, including the creation of standardized reports and collaboration with stakeholders on actionable, data-driven strategies.
• Lead the development of performance dashboards, providing insights into site content, customer engagement, and conversion metrics.
• Define and track KPIs to assess site performance, identify improvement opportunities, and implement initiatives to enhance the customer experience.
• Develop and execute strategies to meet KPI targets such as click-through rates and content-attributed revenue, regularly presenting performance results to senior leadership.
• Collaborate with cross-functional teams to secure buy-in and clearly communicate content strategies through effective presentations.
• Build automated dashboards using Tableau and train business partners on self-service data analysis tools.

Requirements

• Bachelor's degree in Business or related field, or equivalent experience
• 3-5 years of experience in Business Operations, Program Management, or eCommerce

Nice-to-haves

• Master's degree in Business or related field
• Project Management certification

Benefits

• Competitive Pay & Bonuses: Performance-based bonus awards and competitive salaries.
• Health Coverage: Includes medical, vision, and dental plans.
• Financial Benefits: 401(k), stock purchase options, and company-paid life insurance.
• Paid Time Off: PTO (for vacation, sick leave, holidays, etc.), parental leave, family care leave, bereavement, jury duty, and voting leave.
• Disability & Leave: Short-term and long-term disability, military leave pay, and adoption/surrogacy reimbursement.
• Education: Extended education opportunities and tuition reimbursement.
• Discounts & Perks: Employee discounts and more.