Sr. Manager - Category Insights - IFE/Grocery/Hardware/Dollar
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About The Position
The Sr. Manager - Category Insights, Independent, Farm, Export, Grocery, Hardware, & Dollar Channels, is responsible for developing Central Pet's shopper-based learning plan and activating across key growth channels and retailers. This role is critical for driving volume & share growth in Central Garden & Pet's businesses by ensuring growth plans (category and brand) are insight-driven and shopper-led. The Sr. Manager collaborates closely with VPs, Sales Directors, and the Sales Team to integrate insights into core customer processes (e.g., Line Review, Category Review, JBP, T2T) and ensures that Central Pet's data investments (Stratum, Nielsen, Numerator, etc.) are effectively operationalized, maximizing ROI. This position plays a key role in influencing strategic decisions with both standard insights packages & custom insights initiatives to prioritize the customer's voice in business planning and strategic execution. Reporting functionally to the VP of Consumer Insights & Category Leadership, this role will work in partnership with VP/Sales Directors on business priorities and will be remote with occasional travel to corporate offices.
