Sr. Manager Marketing, Strategic Partners - US

$140,100 - $252,200/Yr

Siemens - Harrisburg, PA

Full-time - Mid Level

Remote - Harrisburg, PA

10,001+ employees

Machinery Manufacturing

About the position

The role focuses on developing and executing marketing strategies for Siemens Digital Industry Software (DISW) in collaboration with strategic partners. The individual will create differentiated messaging, campaign content, and plans to achieve strategic revenue objectives aligned with the go-to-market model. This position requires strong collaboration with various stakeholders and continuous monitoring of results to ensure the effectiveness of marketing initiatives.

Responsibilities

• Define and own strategic partner marketing plan to achieve reputation, demand, and sales enablement goals.
• Develop messaging, positioning, and content for the strategic partnership and integrate into go-to-market campaigns.
• Champion Siemens GTM model and collaborate with partners.
• Monitor results and update plans, content, and execution tactics to meet strategic goals.
• Ensure representation of Siemens and Strategic partner at relevant events.
• Coordinate with cross-functional teams for joint solution definition and go-to-market process checks.
• Establish and maintain effective working relationships with marketing counterparts within assigned partners.

Requirements

• Ability to work with and influence at a senior leadership level.
• Strong marketing experience with engineering and/or manufacturing-oriented software solutions.
• Excellent written skills for developing clear messaging and content.
• Proven program management skills with strong organizational and change management abilities.
• Ability to manage projects, including timing plans, resources, and deliverables.
• Ability to collaborate and influence as part of a virtual team.
• Flexible and creative individual capable of managing multiple priorities in a fast-paced environment.
• Demonstrated ability to work with minimum supervision.
• Team player with excellent interpersonal skills.
• Structured thinker with excellent analytical skills.
• Excellent verbal communication skills, including presentation skills.

Nice-to-haves

• Experience in B2B marketing content/campaign creation.
• Background in messaging and collateral development.

Benefits

• Flexible working arrangements between home and office.
• Health and wellness benefits.
• Paid sick leave and paid parental leave.
• PTO or non-accrued flexible vacation for exempt employees.