Sr Manager Marketing, Venmo Paid Media

$99,300 - $216,040/Yr

PayPal - New York, NY

Full-time - Mid Level

New York, NY

Credit Intermediation and Related Activities

About the position

As the Senior Manager of Marketing for Venmo Paid Media, you will lead and optimize paid media campaigns to drive significant growth in brand and performance objectives. This role requires collaboration across various teams, including analytics, creative, legal, martech, and media agencies, to leverage data-driven insights for innovative campaign strategies.

Responsibilities

• Manage the day-to-day operations of the Venmo Paid team to drive brand and performance objectives.
• Own the media agency partner relationship for Venmo, including roadmap development and strategic campaign planning.
• Coordinate budgets with the Financial Operations team to document campaign plans successfully.
• Collaborate with Analytics partners to define measurement capabilities and ensure confidence in marketing incrementality.
• Work with creative partners to define creative roadmaps and ensure seamless execution of creative proposals.

Requirements

• Proven experience in managing paid media campaigns.
• Strong analytical skills to interpret data and drive insights for campaign optimization.
• Excellent communication and collaboration skills to work cross-functionally with various teams.
• Ability to manage budgets and coordinate with financial teams.

Nice-to-haves

• Experience in the fintech or payments industry.
• Familiarity with digital marketing tools and platforms.
• Strong project management skills.

Benefits

• Flexible work environment
• Employee stock options
• Health insurance
• Life insurance
• Dental insurance
• Vision insurance
• Annual performance bonus
• Equity options