Sr Manager Marketing, Venmo Paid Media

$99,300 - $216,040/Yr

PayPal India Private Limited - New York, NY

Full-time - Mid Level

Hybrid - New York, NY

About the position

As the Senior Manager of Marketing for Venmo Paid Media, you will lead and optimize paid media campaigns to drive significant growth in brand and performance objectives. This role requires collaboration across various teams, including analytics, creative, legal, martech, and media agencies, leveraging data-driven insights to create innovative marketing strategies for the Venmo business.

Responsibilities

• Manage the day-to-day operations of the Venmo Paid team, focusing on brand and performance objectives.
• Own the media agency partner relationship for Venmo, including roadmap development and strategic campaign planning.
• Coordinate budgets with the Financial Operations team to document campaign plans effectively.
• Collaborate with Analytics partners to define measurement capabilities and ensure confidence in marketing incrementality.
• Work with creative partners to define creative roadmaps and ensure smooth execution of campaigns.

Requirements

• Proven experience in managing paid media campaigns across various platforms.
• Strong analytical skills to leverage data for campaign optimization.
• Excellent communication and collaboration skills to work cross-functionally with different teams.
• Ability to manage budgets and financial documentation related to marketing campaigns.

Nice-to-haves

• Experience in the fintech or payments industry.
• Familiarity with digital marketing tools and platforms.
• Strong project management skills.

Benefits

• Flexible work environment
• Employee stock options
• Health insurance
• Life insurance
• Dental insurance
• Vision insurance
• Annual performance bonus
• Equity compensation