Sr. Manager, McKesson Brands Product Marketing

$97,100 - $161,900/Yr

McKesson - Richmond, VA

Full-time - Senior

Richmond, VA

1-10 employees

Merchant Wholesalers, Nondurable Goods

About the position

The Senior Manager, McKesson Brands Marketing is responsible for developing and executing the product marketing strategy to enhance awareness, engagement, and sales for the McKesson Brands product portfolio. This role involves collaboration with cross-functional teams, including Product Development, Sales, and Corporate Marketing, to determine effective marketing strategies at various levels. The position also includes leading a team of product marketing professionals and requires strong communication skills to convey complex data and product features in a customer-centric manner.

Responsibilities

• Partner with Product Development and Sales to improve product conversion.
• Develop and implement packaging strategies to enhance operational efficiencies and customer experience.
• Define the value proposition for McKesson Brands in collaboration with the enterprise marketing team.
• Research key product trends within the medical device space to support product development and commercialization efforts.
• Determine the appropriate product marketing budget across categories and channels.
• Define key metrics across marketing initiatives to understand ROI and effective marketing mix.

Requirements

• Proven ability to lead a high-performing diverse team in a matrixed environment.
• Strong analytic skills and the ability to drive data-driven recommendations and decision-making.
• Experience collaborating with marketing channel owners to influence marketing strategy and tactics.
• Ability to partner with Product Development, Business Insights, and enterprise Marketing to understand the business and customer segments.

Benefits

• Competitive compensation package including base pay and potential bonuses.
• Total Rewards package that considers performance, experience, skills, and geographical markets.