Siemens - Plano, TX

posted 8 days ago

Full-time - Senior
Remote - Plano, TX
10,001+ employees
Machinery Manufacturing

About the position

This position is responsible for leading omnichannel communications programs to enhance and protect the reputation of Siemens Digital Industries Software, particularly focusing on the Siemens Electronic Design Automation (EDA) segment. The role involves developing and executing global awareness campaigns, strategic plans, messaging, and content creation for both internal and external audiences, reinforcing Siemens' leadership in semiconductor design technology.

Responsibilities

  • Direct strategy and execution of multi-channel campaigns to raise awareness of Siemens Digital Industries Software and our technology for electronic design automation (EDA), semiconductor and electronics industries
  • Develop internally and externally facing communications materials to support the campaign and associated projects in partnership with other stakeholders
  • Collaborate across organizations including industry strategy, marketing, thought leadership and social media to develop strategic communications plans and deliver/amplify key messages and stories
  • Partner closely with PR, Marketing and leadership to create holistic narrative and positioning materials for Siemens EDA
  • Manage and/or cultivate relationships with key influencers including strategic publications and media organizations
  • Serve as a communications advisor to executives and subject matter experts
  • May serve as functional manager for cross-functional team programs

Requirements

  • 10+ years Marketing, Communications or Content Marketing experience
  • Able to develop and execute multi-channel campaigns across earned, owned, paid and social media channels
  • Strong internal client management skills, including the ability to provide wise counsel and manage appropriate service level expectations while simultaneously delivering results
  • Ability to successfully collaborate with senior-level peers in adjacent disciplines, including PR, social media, executive comms
  • Ability to effectively navigate and leverage a large and complex organizational structure to maximize efficiency
  • Not afraid of complex technologies
  • Experience working with and understanding PLM, Electronic Design Automation (EDA) or other similar industrial software
  • Excellent written and verbal skills, interpersonal and communication skills with English fluency
  • Strong presentation and organizational skills

Benefits

  • Flexible working arrangements between home and office
  • Health and wellness benefits
  • Paid sick leave
  • Paid parental leave
  • PTO or non-accrued flexible vacation for exempt employees
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