Sr. Marketing Data Analyst (Flexible Hybrid)

Fannie Mae - Washington, DC

Full-time - Mid Level

Remote - Washington, DC

Credit Intermediation and Related Activities

About the position

The Sr. Marketing Data Analyst at Fannie Mae plays a crucial role in enhancing digital marketing strategies through data-driven analyses and visualizations. This position focuses on improving marketing performance and delivering insights that drive brand and business value, all while contributing to the mission of making housing accessible and affordable.

Responsibilities

• Contribute to the development and advancement of digital marketing strategy through data-driven analyses.
• Write SQL queries and develop data visualizations to improve awareness of marketing performance.
• Conduct data mining and deep dive analyses into digital marketing results to develop recommendations and optimizations.
• Assist the Analytics team with ad-hoc requests from internal stakeholders.
• Deliver succinct presentations to share findings with Analytics and Marketing partners.

Requirements

• Minimum of 2 years of experience in a related field.
• Bachelor's degree or equivalent experience.
• Skilled in graphical representation of information using tools like Excel, Tableau, or Power BI.
• Ability to understand data warehouse environments and build complex SQL queries.
• Strong critical and analytical thinking skills to solve real-world business problems.
• Experience in analyzing data to identify trends and inform conclusions.
• Strong relationship management skills to engage stakeholders and build networks.
• Excellent communication skills to translate data findings into insights.

Nice-to-haves

• Experience with Google Analytics.
• Advanced knowledge of SQL and Tableau.
• Skilled in Excel.

Benefits

• Health insurance coverage
• Life insurance coverage
• Voluntary lifestyle benefits
• Comprehensive benefits package enhancing physical, mental, emotional, and financial well-being.