Sr Marketing Specialist

Full-time - Mid Level

Newark, DE

10,001+ employees

Utilities

About the position

The Sr Marketing Specialist at Exelon is responsible for developing, managing, and implementing marketing plans for various company programs aimed at enhancing customer experience. This role involves collaborating with multiple departments and external agencies to execute marketing strategies effectively, particularly in areas such as energy assistance, digital tools, and solar initiatives. The position may require extended hours during emergencies.

Responsibilities

• Develop, manage and implement multiple marketing plans supporting Company programs with residential, business and public sector customers.
• Develop and manage marketing plan tactics and manage marketing vendors supporting development and execution of tactics.
• Copywriting promotional content for marketing efforts, and editing and reviewing customer communications.
• Manage program marketing budgets including budget development, invoice processing, accruals and forecasting.
• Help develop and leverage market research to achieve marketing plan objectives.

Requirements

• Bachelor's degree in Marketing or other relevant field
• 4-7 years relevant experience or equivalent
• Strong oral and written communication skills
• Strong leadership and project management skills
• In lieu of a degree, 6-9 years of relevant experience.

Nice-to-haves

• Advanced degree
• Excellent written and verbal communication skills
• Proven experience with cross-channel marketing
• Experience with marketing metrics and analytics
• Strong business acumen.

Benefits

• Annual salary will vary based on a candidate's skills, qualifications, experience, and other factors: USD $80,800.00/Yr. - USD $121,200.00/Yr.
• Annual Bonus for eligible positions: 15%
• 401(k) match and annual company contribution
• Medical, Dental and Vision Insurance
• Life and disability insurance
• Generous paid time off options, including vacation, sick time, floating and fixed holidays, maternity leave and bonding/primary caregiver leave or parental leave (based on position)
• Long Term Incentive Plan for eligible positions
• Wellbeing programs such as tuition reimbursement, adoption assistance and fitness reimbursement
• Referral bonus program
• And much more