Curaleaf - Chicago, IL

posted 8 days ago

Full-time - Mid Level
Chicago, IL
Professional, Scientific, and Technical Services

About the position

As a Sr. Product Analyst, you will play a key role in the product management and development process by analyzing market trends, customer feedback, and product performance data to drive informed decision-making. You will collaborate closely with cross-functional teams including commercialization, R&D, marketing, and sales to identify opportunities for product improvement and optimization, working at a national level to support the organization's overall product strategy.

Responsibilities

  • Collect, organize, and analyze product performance data using various analytical tools and techniques.
  • Interpret data to uncover insights into user behavior, market trends, and product performance metrics.
  • Develop and maintain dashboards, reports, and other tools to visualize and communicate key findings to stakeholders.
  • Analyze competitor products and strategies to identify strengths, weaknesses, and opportunities for differentiation.
  • Monitor market dynamics and provide recommendations for product positioning and feature enhancements.
  • Project opportunity sizing to validate new product initiatives using market size, forecasts, trends, and internal data to prioritize and align initiatives.
  • Track key performance indicators (KPIs) related to product usage, adoption, and customer satisfaction.
  • Conduct ad hoc reporting and create custom tools for key product project priorities related to the product portfolio.
  • Coordinate with the Analytics team on behalf of the product department related to internal data governance initiatives and product-related dashboards.

Requirements

  • 5 - 8 Years of work experience in related field
  • Proficiency in data analysis tools such as Excel, Python, Tableau, Thinkcell, Power BI, or similar tools.
  • Strong analytical and problem-solving skills with a keen attention to detail.
  • Excellent communication and presentation skills, with the ability to transform complex findings into clear and actionable insights.
  • Experience working in cross functional teams and collaborating with stakeholders at all levels of the organization.
  • Experience with Consumer Insights testing is a plus.
  • Knowledge of product management principles and practices is a plus.
  • Ability to work successfully as a member of a team and independently with moderate supervision.

Nice-to-haves

  • Experience in cannabis and an understanding of cannabis products, brands, and categories.
  • Experience with IRI or Neilsen-style retail data experience with BDSA.
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