Publicis Groupe - Chicago, IL

posted 3 months ago

Full-time - Mid Level
Chicago, IL
5,001-10,000 employees
Professional, Scientific, and Technical Services

About the position

As a Senior Product Manager for Sales Enablement at Epsilon, you will be joining a dynamic team dedicated to creating innovative digital products that drive significant business outcomes. This role is pivotal as you will oversee a product that generates over $150 million in revenue, with immense potential for rapid growth. Your primary responsibility will be to enhance the product's market presence through effective sales enablement strategies, product packaging, and competitive differentiation. You will work closely with various stakeholders, including the executive leadership of Epsilon, Publicis, and clients, to communicate the product's features and future direction effectively. In this sales-facing role, you will engage frequently with both the sales team and clients, providing leadership on marketplace insights and understanding unique client challenges. Your ability to clearly communicate solutions will be essential. You will conduct regular competitor analyses to identify areas of differentiation, and familiarity with platforms such as Google DV360, the Trade Desk, and Yahoo will be advantageous. Training both sales and internal teams on the competitive landscape, differentiators, and product positioning will also be part of your responsibilities. You will own an 18-month feature roadmap, prioritizing features based on data-driven rationale. The role requires an entrepreneurial spirit and a growth mindset, as opportunities arise frequently, and you will need to assess how to support these opportunities quickly. With less than 10% travel expected, this position allows for a focus on strategic product management without extensive travel commitments.

Responsibilities

  • Engage frequently with the sales team and clients to provide leadership on marketplace insights and client challenges.
  • Conduct competitor analysis to identify areas of differentiation.
  • Train sales and internal teams on the competitive landscape, differentiators, and product positioning.
  • Own an 18-month feature roadmap with data-driven rationale on prioritization.
  • Quickly assess and support new opportunities as they arise.

Requirements

  • 3-5 years' experience in Sales Enablement, Product Management, or consulting.
  • Experience owning product marketing including positioning, competitive analysis, and sales support on go-to-market.
  • Entrepreneurial spirit with a growth mindset and motivation to improve continuously.
  • Strong presentation and customer-facing social skills (written and verbal).
  • Experience with building online advertising or marketing technology solutions.
  • Experience evolving and enhancing mature products.
  • Technical/data centric discipline or equivalent preferred; MBA preferred.

Nice-to-haves

  • Familiarity with Google DV360, the Trade Desk, and/or Yahoo.
  • Experience with acquisition using marketer's first-party data (site visit and/or offline data).
  • Startup experience and/or launching new products.

Benefits

  • Competitive pay
  • Comprehensive health coverage
  • Endless opportunities to advance your career
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