Sr Product Marketing Manager, Amazon

$128,600 - $212,600/Yr

Amazon - Seattle, WA

Full-time - Mid Level

Seattle, WA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Sr Product Marketing Manager for Amazon Pay is responsible for developing, executing, and measuring impactful marketing and sales content that connects merchant-facing teams with customer needs. This role requires a deep understanding of the product, business customer segments, and the ability to translate data into a cohesive marketing strategy. The successful candidate will create foundational marketing assets, evaluate campaign effectiveness, and make data-driven decisions to enhance messaging and content.

Responsibilities

• Develop and maintain a scalable product messaging framework with relevant segments and regional angles.
• Collaborate with Product and Regional Leadership and Marketing teams to incorporate compelling selling points and make relevant regional adjustments.
• Identify and create compelling audience-focused sales and marketing collateral, playbooks, and case studies.
• Originate new content to create compelling product marketing foundational assets for demand generation and lead nurture.
• Drive the recruitment and development of case studies and identify first- and third-party research to reinforce the benefits of Amazon Pay.
• Design, track, and report on metrics that evaluate the effectiveness of sales enablement content.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience building, executing and scaling cross-functional marketing programs
• Experience using data and metrics to drive improvements
• Experience creating and managing complex, cross-team project plans

Nice-to-haves

• Comfortable with ambiguity - able to establish strategic direction and execute effectively in a global, matrixed organization

Benefits

• Medical, Dental, and Vision Coverage
• Maternity and Parental Leave Options
• Paid Time Off (PTO)
• 401(k) Plan