Sr. Product Marketing Manager, AWS Analytics

$128,600 - $212,600/Yr

Amazon - New York, NY

Full-time - Mid Level

New York, NY

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

As a Senior Product Marketing Manager for AWS Analytics, you will define and drive the marketing strategy for AWS's analytics services. This role involves creating compelling content to communicate the value propositions and use cases of AWS analytics, collaborating with engineering teams to shape product vision, and developing marketing programs to enhance customer engagement and service adoption.

Responsibilities

• Own messaging and position of key AWS analytics services
• Collaborate with AWS engineering teams to distill key functionality and benefits of major launches into product marketing messages
• Engage with AWS field and digital marketing teams to identify and integrate joint messaging and content into lead generation, customer engagement, and product adoption focused marketing programs
• Craft & develop compelling audience-specific messages as well as presentations, customer success stories, and videos
• Work with sales to ready our general and specialized sales teams on our joint value propositions and messaging

Requirements

• Experience building, executing and scaling cross-functional marketing programs
• Experience leading go-to-market for consumer software or hardware product launches
• 7+ years of relevant work experience in fields such as product marketing/management, technical marketing, technical pre-sales, consulting, or training
• A Bachelor's degree in marketing, business, technology, or relevant field of study such as computer science OR 7 years demonstrated product marketing in tech industry
• Demonstrated ability in launching and growing innovative technology products

Nice-to-haves

• Experience with customer segmentation, profiling, and targeting
• Domain knowledge on analytics, AI and ML technology
• MBA and/or computer science, engineering, technology background

Benefits

• Flexible work hours and arrangements
• Mentorship and career growth opportunities
• Diversity and inclusion initiatives
• Employee-led affinity groups
• Work-life harmony support