Sr. Product Marketing Manager, CA SPRS Marketing
Amazon.com - Seattle, WA
posted 2 days ago
About the position
Amazon's growing Canada Selling Partner Recruitment & Success org team is looking for a Senior Product Marketing Manager to make an impact on thousands of businesses selling on Amazon.ca. This role is for candidates who are passionate about driving marketing at scale through automation. If you are seeking to work in a fast-paced, entrepreneurial, action-packed team, with the opportunity to build things from scratch and succeed in uncharted territory, then this is your home. If you join the Canada New Seller Success team, you will help us build scalable marketing programs aimed at growing our Selling Partner businesses. To be successful in this role you will need to thrive on ambiguity, be able to see the big picture and also execute on a tactical level. A successful candidate would be a strong communicator, effective listener, and project manager who is able to balance multiple and often conflicting priorities. We are looking for someone who can create a set of successful channel strategies, roll out and analyze effective campaigns, and optimize performance over time. This candidate needs to be comfortable working with complex challenges, appreciates autonomy, and understands the value of a rapid test-learn approach. Experience in digital marketing, marketing automation, or e-commerce merchandising is highly desired.
Responsibilities
- Own the vision for developing scalable and automated marketing solutions to support businesses selling on Amazon.ca.
- Present strategy to senior leadership, execute against the strategy, share results, and iterate strategy based on results.
- Identify target audiences, develop content and messaging, and partner across internal teams.
- Use marketing tactics like merchandising, email marketing, and social media marketing.
- Work closely with Product Managers, Marketers, Sales, Finance, and Senior Business Leaders to define new initiatives and customer experiences.
- Analyze the business and present vision.
Requirements
- Bachelor's degree
- 7+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience presenting metrics and progress to goal to senior leadership
- Experience creating and managing complex, cross-team project plans.
Nice-to-haves
- Experience using SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation, profiling, and targeting.
Benefits
- Medical benefits
- Financial benefits
- Equity options
- Sign-on payments
- Comprehensive employee benefits package
