Sr. Product Marketing Manager, CA SPRS Marketing

$128,600 - $212,600/Yr

Amazon - Seattle, WA

Full-time - Mid Level

Seattle, WA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Senior Product Marketing Manager will play a crucial role in developing scalable and automated marketing solutions to support businesses selling on Amazon.ca. This position requires a strategic thinker who can also execute tactical marketing initiatives, thrive in ambiguity, and balance multiple priorities. The successful candidate will be responsible for presenting strategies to senior leadership, executing marketing campaigns, and optimizing performance based on data-driven insights.

Responsibilities

• Own the vision for developing scalable and automated marketing solutions for Amazon.ca sellers.
• Present marketing strategies to senior leadership and execute against these strategies.
• Identify target audiences and develop content and messaging for marketing campaigns.
• Partner with internal teams to define new initiatives and customer experiences.
• Analyze business performance and present results to stakeholders.
• Utilize marketing tactics such as merchandising, email marketing, and social media marketing.

Requirements

• Bachelor's degree
• 7+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Proficiency in Excel or Tableau for data manipulation and analysis
• Experience building, executing, and scaling cross-functional marketing programs
• Experience presenting metrics and progress to senior leadership
• Experience creating and managing complex, cross-team project plans.

Nice-to-haves

• Experience with SQL or other analytical tools for data analysis
• Experience with customer segmentation, profiling, and targeting.

Benefits

• Equity and sign-on payments as part of total compensation package
• Full range of medical benefits
• Financial benefits including 401k and other retirement plans
• Employee discounts and perks
• Flexible working hours and remote work options.