Sr Product Marketing Manager, FBA Inventory Optimization

$128,600 - $212,600/Yr

Amazon.com - Bellevue, WA

Full-time - Mid Level

Bellevue, WA

General Merchandise Retailers

About the position

The Fulfillment by Amazon (FBA) Inventory Optimization team is looking for an experienced Product Marketing Manager to manage multiple projects in a fast-paced environment. This team plays a critical role in helping Sellers optimize their inventory in the Amazon Fulfillment network (AFN) and specializes in building solutions that enable FBA Sellers to improve the sell-through and value of their excess inventory. The successful candidate will drive the go-to-market strategy for Amazon Outlet, aiming to offer a large selection of high discount products to bargain-seeking consumers and create a cost-effective channel for FBA Sellers to sell-through their excess inventory.

Responsibilities

• Direct the strategic execution of team priorities, including defining brand strategy, value proposition, and customer segmentation.
• Work with marketing channel owners to develop engaging go-to-market strategies.
• Execute marketing campaigns to drive awareness of the Outlet program with selling partners.
• Drive traffic to the Outlet store with consumers.
• Partner and collaborate effectively with multiple groups within Amazon.
• Investigate complex challenges and influence cross-functional stakeholders.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
• Experience building, executing, and scaling cross-functional marketing programs
• Experience leading go-to-market for consumer software or hardware product launches.

Nice-to-haves

• Experience using SQL or other analytical tools for conducting data analysis
• Experience with customer segmentation, profiling, and targeting
• Experience in conducting marketing campaigns.

Benefits

• Medical benefits
• Financial benefits
• Equity options
• Sign-on payments
• Comprehensive employee benefits package