Sr. Product Marketing Manager, Media & Entertainment, AWS Product Marketing

$128,600 - $212,600/Yr

Amazon - Atlanta, GA

Full-time - Mid Level

Atlanta, GA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Sr. Product Marketing Manager for Media & Entertainment at AWS is responsible for defining and driving the marketing and positioning strategy for solutions and services that assist media companies, studios, and sports organizations in accelerating their cloud transformation. This role involves creating compelling content, engaging with customers, and collaborating with various teams to enhance service adoption and customer engagement.

Responsibilities

• Craft & develop compelling stories, content and tools such as presentations, whitepapers, infographics, webinars, customer success stories, and product videos that communicate the HCLS value proposition.
• Engage with customers and partners to drive advocacy.
• Own content strategy and execution for key communication channels including website, blog, social media, on-network promotion, and emails.
• Plan and execute marketing initiatives at industry events to showcase HCLS messaging, content, keynotes, and breakout sessions.
• Collaborate with AWS field support teams to maintain internal sales hubs with the latest industry resources, value propositions, and sales enablement content.
• Partner with other marketing teams to drive and execute on global marketing initiatives.
• Continuously measure and optimize product marketing initiatives.

Requirements

• 6+ years of professional non-internship marketing experience.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience leading go-to-market for consumer software or hardware product launches.
• Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals.
• Experience using data and metrics to drive results, and presenting those results to senior leadership.

Nice-to-haves

• 5+ years experience in healthcare and/or life sciences technology.

Benefits

• Comprehensive health insurance coverage
• 401(k) retirement savings plan
• Flexible work hours and work-life balance
• Employee discounts
• Career development and mentorship programs
• Paid time off and holidays