Amazon - Seattle, WA

posted about 1 month ago

Full-time - Mid Level
Seattle, WA
Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Sr. Product Marketing Manager for Security at Amazon Web Services (AWS) is responsible for developing targeted messaging and marketing strategies that highlight how AWS services facilitate secure digital transformations for customers. This role involves creating compelling content and marketing materials that resonate with both builder and buyer personas, collaborating with product and sales teams to enhance customer understanding and engagement with AWS security solutions.

Responsibilities

  • Develop audience-specific security messaging, marketing content, and go-to-market materials.
  • Create detailed campaign project plans, creative briefs, and digital strategies, including campaign goals, messaging, calls to action, segmentation strategy, adoption campaigns, marketing distribution channels, success metrics, and campaign schedule.
  • Define business metrics, measurement plan, and testing plan for related campaigns.
  • Collaborate effectively across AWS with groups such as product, digital marketing, sales, business development, and evangelists to achieve business goals.

Requirements

  • 7+ years of professional non-internship marketing experience.
  • Experience using data and metrics to drive improvements.
  • Experience building, executing and scaling cross-functional marketing programs.

Nice-to-haves

  • Experience with customer segmentation.
  • MBA and/or computer science, engineering, technology background.
  • 5+ years experience in product marketing for security products.
  • Experience with cloud infrastructure marketing.

Benefits

  • Flexible work hours and arrangements
  • Mentorship and career growth opportunities
  • Diverse and inclusive workplace culture
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