Workday - Seattle, WA

posted about 1 month ago

Full-time - Mid Level
Seattle, WA
Publishing Industries

About the position

The position is for a seasoned product marketer within Workday's User Experience Product Marketing team. The role focuses on leveraging Workday's user experience as a key differentiator to drive upsell, renewals, sales, and positive user sentiment. The marketer will shape how Workday's User Experience integrates third-party applications, influencing the experience of thousands of users globally, while collaborating with various teams to create compelling narratives and execute high-impact marketing strategies.

Responsibilities

  • Craft clear, compelling messaging that resonates with diverse customer personas, simplifying complex concepts into customer-friendly language.
  • Build and maintain strong relationships across product management, sales, customer experience, marketing, and external partners.
  • Partner to build product strategy by bringing customer and market insights directly into product discussions.
  • Take ownership of end-to-end go-to-market strategy, manage multiple high-stakes projects, and consistently deliver results that drive user adoption, sales, and customer satisfaction.

Requirements

  • Proven experience in product marketing, particularly in user experience or workplace technology.
  • Strong storytelling skills with the ability to communicate complex ideas clearly to both technical and non-technical audiences.
  • Experience in building relationships and facilitating cross-functional collaboration.
  • Ability to analyze customer and market insights to inform product strategy and roadmap.

Nice-to-haves

  • Experience with third-party application integration in a user experience context.
  • Familiarity with enterprise software and its market dynamics.
  • Background in user research or user experience design.

Benefits

  • Health insurance coverage
  • 401k retirement savings plan
  • Paid holidays
  • Professional development opportunities
  • Flexible scheduling options
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