ASML - San Jose, CA

posted 6 months ago

Full-time - Senior
San Jose, CA
Machinery Manufacturing

About the position

ASML is seeking a Senior Product Marketing Manager based in San Jose, California, to lead the product management and marketing of HMIs eBeam inspection products. This role is pivotal in developing and owning the market strategy and roadmap for these products, which are essential in the competitive eBeam inspection market. The successful candidate will report to the Senior Director of Marketing at HMI in San Jose and will be responsible for strengthening HMI's position as a key player in this sector. In this role, the Senior Product Marketing Manager will need to develop a comprehensive understanding of key customer requirements within the semiconductor markets. This includes understanding the challenges faced by customers, the technical requirements for ASML's products, and the value that these solutions represent. The manager will define product roadmaps that establish HMIs competitive advantage and develop marketing plans that drive product definition, design, development, customer engagement, and market penetration. Additionally, the role involves evaluating the financial aspects of product developments, including budgets, expenditures, projected R&D costs, ROI, and profit-and-loss projections. The manager will also be responsible for developing use cases, marketing materials, sales collateral, and market communication plans, which include press releases, launch materials, and customer presentations. This position requires a highly motivated and flexible leader with strong technical and business knowledge, excellent communication and presentation skills, and robust organizational, management, and team-building capabilities.

Responsibilities

  • Lead product management and marketing of HMIs eBeam inspection products.
  • Develop and own the market strategy and roadmap for eBeam inspection products.
  • Understand key customer requirements in semiconductor markets and the challenges they face.
  • Define product roadmaps that establish HMIs competitive advantage.
  • Develop marketing plans to drive product definition, design, development, and market penetration.
  • Evaluate financial aspects of product developments including budgets, expenditures, and projected R&D costs.
  • Develop use cases, marketing materials, and sales collateral.
  • Create market communication plans including press releases and customer presentations.

Requirements

  • Master's Degree or above in electrical engineering, physics, chemical engineering, IC manufacturing, or related fields.
  • Demonstrated successes in product development and marketing strategies in the semiconductor capital equipment industry.
  • Prior experience with semiconductor capital equipment and knowledge of semiconductor processes and defect inspection.
  • 5+ years of experience in the semiconductor industry.
  • 2+ years of experience in product marketing and product management with knowledge in defect inspection, process control, and yield engineering.
  • Experience managing product management/marketing teams.
  • Strong problem-solving skills and experience in leading organizations and influencing cross-functional teams.

Nice-to-haves

  • Prior experience in e-beam technology is a plus.
  • Demonstrated leadership in influencing and managing change.
  • Strong motivation to win with a can-do attitude.
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