Taboola - Boston, MA

posted about 2 months ago

Full-time - Mid Level
Boston, MA
Professional, Scientific, and Technical Services

About the position

As a Sr Solutions Product Marketing Manager (PMM) for Advertisers at Taboola, you will be a key player in bridging the gap between sales, product, business, marketing, and customers. Your role will involve managing the product life-cycle from ideation to adoption, focusing on transforming innovative technologies into revenue-generating solutions. You will work closely with various teams to conceptualize products, gather customer feedback, train sales teams, and create effective marketing collateral.

Responsibilities

  • Drive business value and revenue growth for Taboola's Advertising product portfolio by creating and communicating a differentiated market position.
  • Own end-to-end product and solutions marketing globally for various Ideal Customer Segments, including building comprehensive sales toolkits and product playbooks.
  • Gather customer feedback from Account Managers and through direct customer meetings.
  • Act as the voice of the customer internally, advocating for their needs and using feedback to shape the product roadmap.
  • Build and maintain relationships with senior stakeholders across Taboola's advertiser business functions.
  • Understand and support sales channels, training them on the problems solved for buyers and users, and developing internal tools and external collateral.
  • Provide product direction, priority, and positioning to Marketing teams for events, campaigns, website content, blog posts, podcasts, and videos.

Requirements

  • Experience developing impactful B2B product narratives, including value proposition development and solution packaging.
  • Exceptional written and verbal communication skills, with the ability to create and deliver compelling presentations.
  • Strong qualitative and quantitative analytical skills to understand the market and prioritize opportunities.
  • Ability to prioritize competing demands across multiple stakeholders.
  • Strategic thinking with the ability to translate strategy into actionable plans quickly.
  • Proven ability to build trust and mutual respect across multiple departments.
  • Proactive problem-solving skills in a fast-paced environment.

Benefits

  • Generous health, medical, and dental coverage
  • 401k matching
  • Fully-stocked kitchen
  • Various gym partnerships
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