Sr. Specialist, Digital Merchandising Operations

Ascena Retail Group - New Albany, OH

Full-time - Mid Level

New Albany, OH

Clothing, Clothing Accessories, Shoe, and Jewelry Retailers

About the position

The Digital Merchandising Operations Sr. Specialist at KnitWell Group plays a crucial role in managing and optimizing the digital product assortment for Lane Bryant across various online platforms. This position is pivotal in implementing strategies that not only maximize sales but also enhance the overall customer experience. The Sr. Specialist will be responsible for ensuring that the digital product assortment is accurately represented online, which involves a keen understanding of customer preferences and company goals. In this role, the Sr. Specialist will monitor inventory levels closely and collaborate with inventory planners to ensure that products are consistently in stock and available for purchase. This requires a proactive approach to inventory management and a strong ability to analyze sales data to make informed decisions. Additionally, the Sr. Specialist will optimize product listings to meet platform requirements and best practices across various digital channels, including e-commerce sites and mobile applications. The position also demands a deep understanding of search optimization, product recommendations, and product categorization. Daily responsibilities include performing site testing, promotional testing, and marketing experience testing, with a specific requirement to complete daily site testing before 7 am during on-call rotations. Collaboration is key, as the Sr. Specialist will work cross-functionally with marketing, sales, and operations teams to align merchandising strategies with the overall business objectives of KnitWell Group.

Responsibilities

• Implement digital merchandising strategies aligned with company goals and customer preferences.
• Manage the digital product assortment, ensuring products are accurately represented online.
• Monitor inventory levels and collaborate with inventory planners to ensure products are in stock and available for purchase.
• Optimize product listings and ensure they meet platform requirements and best practices for various digital channels (e-commerce sites, mobile apps, etc.).
• Become a subject matter expert in search optimization, recommendations, and product categorization.
• Perform daily site testing, promotional testing, and marketing experience testing, completing daily site testing before 7 am during on-call rotation.
• Work cross-functionally with marketing, sales, and operations teams to align merchandising strategies with overall business objectives.

Requirements

• Bachelor's degree in marketing, business administration, or a related field.
• 3-5 years proven experience in digital merchandising, e-commerce operations, or a similar role.
• Experience with e-commerce platforms (Salesforce experience preferred).
• Strong analytical skills with proficiency in using data analysis tools and Excel.
• Excellent communication and interpersonal skills with the ability to collaborate effectively across teams.
• Detail-oriented with a passion for digital marketing and e-commerce trends.
• Ability to thrive in a fast-paced environment and manage multiple priorities.

Benefits

• Merchandise discount at select KnitWell Group brands, subject to each brand's discount policies.
• Support for individual development plus career mobility within the family of brands.
• A culture of giving back with local volunteer opportunities, annual donation and volunteer match to eligible nonprofit organizations, and philanthropic activities to support communities.
• Medical, dental, vision insurance & 401(K) retirement.
• Employee Assistance Program (EAP).
• Paid time off & holidays.