Student Recruitment and Marketing Coordinator

$45,000 - $50,000/Yr

Elevated.Com - Houston, TX

Full-time - Mid Level

Houston, TX

Insurance Carriers and Related Activities

About the position

The Student Recruitment and Marketing Coordinator at Becker School plays a crucial role in promoting the school's mission and enhancing its visibility within the community. This position involves managing marketing strategies, overseeing the admissions process, and serving as the primary contact for prospective families. The ideal candidate will be creative, detail-oriented, and knowledgeable about Jewish values and traditions.

Responsibilities

• Serve as the primary point of contact for prospective families, providing information about the school's programs, philosophy, and admissions process.
• Conduct tours for prospective families, highlighting the school's mission, facilities, and unique Reggio-inspired approach.
• Manage the application and enrollment process, including tracking inquiries, following up with families, and processing applications.
• Coordinate and support open house events, school fairs, and other recruitment activities.
• Maintain accurate and confidential records of all admissions data and communication.
• Develop and implement a comprehensive marketing strategy to enhance the school's visibility and reputation within the community.
• Create engaging content for social media platforms (Instagram, Facebook, etc.) to showcase school events, student achievements, and community involvement.
• Manage the school's website, ensuring content is up-to-date, accurate, and reflective of our programs and values.
• Design and distribute digital and print marketing materials (flyers, newsletters, brochures) to promote upcoming events, registration, and open houses.
• Collaborate with school staff to capture photos and videos that highlight our programs and student activities.
• Analyze marketing and social media metrics to assess the effectiveness of campaigns and adjust strategies as needed.
• Perform basic accounting tasks, including tracking enrollment fees, tuition payments, and managing invoices.
• Assist with budgeting and financial reporting related to marketing and admissions.
• Process payroll.
• Provide administrative support, such as answering phone calls, responding to emails, and maintaining files.

Requirements

• Experience in admission, marketing, or social media management preferably in an educational setting.
• Proficiency in using social media platforms, website management tools, and basic graphic design software (Canva, Adobe Suite, etc.).
• Strong computer skills, including Microsoft Office Suite.
• Excellent written and verbal communication skills.
• Strong organizational skills with attention to detail and the ability to multitask.
• Ability to work independently and collaboratively in a dynamic school environment.
• Friendly, approachable, and customer-service oriented personality.

Nice-to-haves

• Bachelor's degree in Marketing, Communications, Business, Education, or a related field.
• Experience in early childhood or K-12 education settings.
• Photography and/or video editing skills.
• Familiarity with the Reggio Emilia approach to education.
• Knowledge of Jewish values, traditions, and holidays, with the ability to incorporate these into marketing and communications.

Benefits

• Health insurance
• Paid time off
• Opportunities for professional development