University of Nevada - Reno, NV
posted 2 months ago
The University of Nevada, Reno (UNR) is seeking a dedicated Student Worker to join the School of Medicine's web marketing team. This position is designed for students who are currently enrolled at UNR and offers a unique opportunity to gain hands-on experience in website content creation and search engine optimization (SEO). As a Student Worker, you will play a crucial role in enhancing the online presence of the School of Medicine by writing and optimizing engaging content for various sections of the website. Your contributions will directly impact the visibility and effectiveness of our digital communications. In this role, you will be responsible for writing and editing website content, which includes high-level pages, program descriptions, and landing pages. It is essential that the content you create is clear, accurate, and aligns with the brand voice of the School of Medicine. You will also conduct basic SEO optimization for the content, which involves performing keyword research, crafting meta descriptions, and implementing internal linking strategies. Under the supervision of the marketing team, you will utilize the brand messaging guide to ensure that all content strategies are effectively executed. Additionally, you will be tasked with reviewing and updating existing website content to improve SEO performance and user engagement. Staying current with industry trends and best practices in content writing and SEO will be vital to your success in this position. This role not only provides valuable experience but also offers the potential for growth and further learning opportunities within a collaborative and supportive environment.