Supervisor, Programmatic

$70,000 - $105,000/Yr

Publicis Groupe - Burbank, CA

posted 22 days ago

Full-time - Mid Level
Burbank, CA
Professional, Scientific, and Technical Services

About the position

The Supervisor, Programmatic at Zenith is responsible for overseeing the development and execution of programmatic campaigns within the Precision team. This role requires a strong drive to innovate in the digital media landscape and involves managing high-profile campaigns while mentoring junior programmatic buyers. The Supervisor acts as a key point of contact for internal and external stakeholders, ensuring effective communication and collaboration to achieve client objectives and drive campaign performance.

Responsibilities

  • Direct and manage the daily workflow of all Precision campaigns, including proposal development, campaign activation & maintenance, and post-buy recaps
  • Exposure to and activation experience of Private Marketplaces (PMP)
  • Review client deliverables for quality and ensure that any recommendations are sound and viable
  • Understand and effectively communicate Precision's value proposition, technology, and processes as related to the growth of current and prospective agency accounts
  • Monitor and report on campaign performance in collaboration with the Analytics team
  • Lead monthly campaign billing and forecasting exercises for senior management
  • Adopt established account management standards and enhance campaign best practices
  • Maintain accountability for QA procedures across upcoming and live campaigns
  • Assist in training, mentoring, and developing team members on technology and addressable media concepts
  • Assist in the growth of junior team members through regular 1:1 meetings, identifying career development opportunities, being a sounding board for questions, etc.
  • Participate in regular knowledge share sessions to present and learn new strategies for optimizing and enhancing campaign performance
  • Foster strong communication and collaboration within the team and the agency
  • Embrace and encourage a culture based on teamwork, collaboration, and intellectual curiosity

Requirements

  • Bachelor's Degree
  • Understanding of media planning & buying elements
  • Strong analytical and mathematical skills
  • Experience with DR/Low Funnel/Subscriber Acquisition based clients is a plus
  • Previous experience with Incrementality Testing
  • Experience analyzing large sets of data and building subsequent client recommendations
  • Excellent communication and writing skills
  • Ability to organize and manage detailed work, as well as work independently and balance multiple tasks
  • 3+ years of integrated experience managing Display, Video and/or Mobile Programmatic Media Buying
  • Proficiency in programmatic buying and experience should include ability to traffic and QA campaigns technologies such as TTD, Yahoo & DV360. DCM should also be a familiar tool
  • Proficiency in Microsoft Office solutions including advanced Excel and PPT skills
  • 2+ years with increasing levels of responsibility within an agency or media company

Nice-to-haves

  • People management experience, managing 2+ reports in an account management/client services team is desired but not required for the right candidate
  • Experience with CPG, Retail, Telco and/or Finance clients highly desirable but not required

Benefits

  • Medical coverage
  • Dental insurance
  • Vision insurance
  • Disability insurance
  • 401k
  • Paid time off
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