Tiktok - Seattle, WA
posted 3 days ago
As a Tech Lead / Senior Software Engineer on the Ads Measurement team at TikTok, you will play a pivotal role in developing and enhancing scalable advertising systems that are crucial for measuring the effectiveness of ads across various platforms. The Ads Measurement team is dedicated to helping marketers and brands understand the true business value generated by TikTok through their paid channels. This involves working on a range of products that include brand lift, conversion lift, cross-media measurement, viewability, and invalid traffic, as well as innovative features that incorporate privacy-enhancing technologies (PETs). Your expertise will guide the team in building robust tech foundations and launching various products that meet the needs of our clients and partners. In this role, you will be responsible for developing various scalable ads systems, which encompass serving, measurement, targeting, and reporting functionalities. You will also be tasked with building service frameworks that prioritize high performance and availability, ensuring that our systems can handle the demands of a growing user base. Additionally, you will integrate with third-party measurement partners, representing TikTok in these collaborations and ensuring that our systems align with industry standards and practices. At TikTok, we value creativity, intelligence, and compassion, and we strive to create an inclusive environment where diverse voices are celebrated. As a Tech Lead, you will not only contribute to the technical aspects of our projects but also foster a culture of collaboration and innovation within your team. Your leadership will be instrumental in driving the success of our ads measurement initiatives and making a significant impact on the overall effectiveness of advertising on our platform.