Technical Project Manager, MarTech

America's Test Kitchen - Boston, MA

Full-time - Mid Level

Boston, MA

11-50 employees

Publishing Industries

About the position

America's Test Kitchen (ATK) is seeking a Technical Project Manager for the MarTech team to lead the coordination and execution of marketing technology projects. This role involves collaboration with cross-functional teams, including engineering, design, and marketing, to oversee ATK's Marketing Technology stack and ensure alignment with marketing strategies. The position is crucial for enhancing subscriber acquisition and retention while providing personalized user experiences.

Responsibilities

• Manage the MarTech team's workflow, ensuring projects are aligned with marketing goals and delivered on time.
• Collaborate with Marketing and Digital stakeholders to gather and refine requirements.
• Oversee execution of projects to enhance existing tooling and integrate new platforms that support marketing campaigns.
• Facilitate communication between MarTech, Marketing leadership, and the Digital Team to ensure alignment on projects and priorities.
• Provide operational support for self-service tooling, running training sessions for non-technical users.

Requirements

• Bachelor's degree in a relevant field (e.g., Marketing, IT, Project Management) or equivalent experience.
• 3+ years of experience managing technical projects, preferably in MarTech or marketing technology environments.
• Strong technical understanding of MarTech platforms (e.g., ESPs like Salesforce Marketing Cloud, Braze, Iterable, and Adobe Experience Cloud).
• Proficiency in Content Management Systems (e.g., WordPress, Strapi).
• Excellent project management skills, including task prioritization, timeline management, and resource coordination.
• Proficiency in communication and collaboration with both technical and non-technical teams.
• Analytical thinking and problem-solving skills to address challenges in marketing technology integration.
• Adaptability in managing multiple projects simultaneously in a dynamic environment.

Nice-to-haves

• Familiarity with Salesforce Marketing Cloud, Braze, Iterable, Sailthru, Piano.io, Blueconic, Segment, Twilio, and/or WordPress/Strapi is a plus.
• Exposure to digital subscription business models and user segmentation required to power lifecycle-driven marketing campaigns.

Benefits

• Hybrid work schedule (3 days in office, 2 days remote)
• Opportunities for professional growth
• Inclusive workplace culture