Technical SEO Specialist

About the position

At eBay, our SEO team is at the heart of optimizing the online marketplace experience for millions of new and existing users globally. We work in close partnership with cross-functional teams, including engineering, product, and marketing partners, to enhance eBay's organic presence. Our team thrives in an inclusive, diverse, and collaborative environment where continuous learning and innovation are at the forefront. We are passionate about driving impactful, data-driven strategies that elevate user experience and boost eBay's visibility in search results. As a Technical SEO Specialist, you will play a key role in shaping the future of eBay's search visibility. Working closely with engineers, content creators, and product teams, you'll drive technical SEO improvements, including site speed optimization, mobile-first indexing, schema implementation and large scale crawl efficiency measures. Your work will have a direct impact on eBay's organic search performance, contributing to increased traffic, enhanced user engagement, and overall platform growth. You'll work with the SEO Manager and collaborate with a dynamic team to implement high-impact strategies that align with eBay's core business objectives.

Responsibilities

• Lead SEO technical audits to identify and address issues impacting eBay's search visibility and performance.
• Drive technical SEO improvements, such as site speed optimization, mobile-first usability, and structured data implementation, to enhance user experience and organic search rankings.
• Collaborate cross-functionally with engineers, content creators, and product teams to prioritize and implement SEO-driven solutions which align to the SEO strategic roadmap.
• Develop, test, and refine strategies for optimizing eBay's crawl budget and enhancing indexing efficiency for billions of product listings.
• Analyze and interpret large datasets to inform SEO strategy, communicating insights that guide future optimization efforts and contribute to key business metrics.
• Develop a culture of SEO excellence by sharing knowledge, conducting training, and staying at the forefront of SEO trends and search engine algorithm changes.

Requirements

• Strong expertise in technical SEO (5+ years of technical SEO experience), with a deep understanding of search engine algorithms, crawling, indexing, and ranking factors.
• Experience with SEO audit tools (e.g., Screaming Frog, Google Search Console, Lumar/Deepcrawl, SEMrush, Sistrix, SimilarWeb, AWR), and data analysis platforms (e.g., Google BigQuery, Looker Studio, Tableau).
• Consistent track record of optimizing large, complex global websites for search, with hands-on experience in site speed optimization, crawl management, schema markup, international targeting, and mobile optimization.
• Good communication skills, with the ability to collaborate effectively across teams and translate technical concepts into actionable strategies.
• Up-to-date knowledge of SEO trends, standard methodologies, and emerging technologies, with the ability to apply them in a fast-paced, dynamic environment.
• Comfort with a hybrid work model (office and remote) and flexibility to participate in distributed team initiatives.

Benefits

• 401(k) eligibility
• various paid time off benefits, such as PTO and parental leave
• target bonus and restricted stock units (as applicable)