Crawford Thomas - Buford, GA
posted 2 months ago
Our Client, a leading technology company located in Lawrenceville, Georgia, is seeking a Sales Development Representative (SDR) for their Buford, GA location. The SDR will play a crucial role in generating new business opportunities by identifying and qualifying potential customers. As the first point of contact for potential clients, the SDR must excel in cold calling, strategic research, and leveraging various outreach methods to build and nurture leads for the sales team. This position is ideal for individuals who are passionate about sales and eager to contribute to the growth of a dynamic technology company. The SDR will be responsible for mastering the art of engaging prospects within the first 60 seconds of a call, using effective openers and problem propositions to present the company's solutions in a way that resonates with the prospect's pain points. They will follow a structured approach to handle objections smoothly and navigate through gatekeepers, ensuring a professional and effective outreach process. In addition to cold calling, the SDR will conduct strategic research to identify key decision-makers and potential clients in target industries. Utilizing tools like LinkedIn, CRM systems, and other databases, they will build a robust list of prospects and understand their business needs, challenges, and goals to tailor outreach efforts effectively. The role requires making a high volume of daily cold calls, leaving effective voicemails, and utilizing email and social media to complement cold calling efforts. The SDR will also be responsible for applying objection handling techniques, tracking all activities in the CRM, and maintaining accurate records of prospecting activities. Continuous improvement is a key aspect of this role, as the SDR will analyze call performance data to enhance connect rates and overall conversion. Participation in regular training and development sessions will be essential to stay sharp and effective in the role.