Territory Manager - Cannabis Sales

C3 Industries - Kansas City, MO

Full-time - Mid Level

Kansas City, MO

About the position

The Territory Manager is a pivotal role within C3 Industries' wholesale business, primarily focused on driving revenue through the sale of the company's products and brands to retailers in the state. This position is not just about sales; it involves managing and nurturing existing customer relationships while actively seeking out new opportunities to expand the company's market presence. The ideal candidate will possess a strong sales acumen, a data-driven mindset, and the resilience to navigate the challenges of a dynamic market environment. In this role, the Territory Manager will be responsible for understanding the diverse needs of each customer, identifying which products and brands are performing well, and determining how C3's offerings can align with the customers' business objectives. A comprehensive understanding of the competitive landscape is essential, as the Territory Manager will need to stay informed about market trends and proactively engage with customers to capitalize on growth opportunities. The position requires the implementation of strategies developed by sales leadership, as well as providing valuable feedback to inform future strategies. Achieving and exceeding established sales goals on a monthly, quarterly, and yearly basis is a key performance indicator for this role. The Territory Manager will also be tasked with researching and connecting with prospective dispensary groups through various methods, including networking and cold calling. Maintaining and expanding current accounts through regular communication with decision-makers is crucial to ensure product sell-through and alignment with customer objectives. The Territory Manager will also participate in market events to promote C3's brands and maintain a strong presence in the industry. Effective communication throughout the sales process is vital to ensure a positive customer experience, and building relationships with industry associations and vendors will help foster a collaborative reputation in the market. Additionally, the Territory Manager will be responsible for submitting sales orders, collaborating with facility teams to ensure product knowledge and delivery timelines, and working with the marketing team to keep brand materials updated. Driving relevant sales KPIs that lead to growth in volume, units, accounts, and customer satisfaction is essential, along with completing various sales-related tasks within deadlines and participating in internal meetings to foster collaboration.

Responsibilities

• Learn the portfolio of products and brands to effectively drive sales with new and existing customers.
• Understand each customer's needs and how C3's products can support their business objectives.
• Stay informed about the competitive landscape and identify opportunities to grow market share.
• Implement strategies created by sales leadership and provide feedback to inform those strategies.
• Deliver results that meet or exceed established sales goals on a monthly, quarterly, and yearly basis.
• Research and engage with prospective dispensary groups through referrals, networking, and cold calling.
• Maintain and expand current accounts through frequent contact with decision makers.
• Participate in market events to promote C3 brands and stay connected to the market.
• Manage expectations throughout the sales process and ensure a positive customer experience.
• Build relationships with industry associations, vendors, and other industry contacts.
• Submit sales orders to ensure accurate accounting and scheduling of product delivery and payment.
• Communicate with facility teams regarding product knowledge, demand forecasting, and delivery timelines.
• Collaborate with the marketing team to ensure brand materials are updated and distributed.
• Drive relevant sales KPIs that lead to growth in volume, units, accounts, and customer satisfaction.
• Complete various sales-related tasks within given deadlines.
• Participate in internal meetings to develop and foster collaboration.

Requirements

• Bachelor's Degree or 3+ years related experience in sales/account management; experience within cannabis is a plus.
• Comprehensive understanding of progressive trends and best practices in sales.
• Proficient with Microsoft Office, Excel, and CRM software.
• Knowledge of KPIs and metrics, with a track record of meeting or exceeding goals.
• Willingness to travel to customer locations and work outside normal business hours as needed.
• Strong oral and written communication skills; ability to correspond professionally.
• Proven ability to establish credibility and build relationships in an ambiguous environment.
• Strong results orientation and commitment to quality and performance.
• Effective multi-tasker with demonstrated ability to prioritize tasks.
• Must be 21 years of age and able to pass a background check.
• Must be able to obtain and maintain required state licenses based on work location.