TikTok Shop - Product Manager, US Shopping Center User Growth
Tiktok - Seattle, WA
posted 5 months ago
About the position
TikTok is the leading destination for short-form mobile video, and our mission is to inspire creativity and bring joy. As part of the Global E-commerce team, we are seeking a Product Manager to drive user growth for TikTok Shop's newest feature, the TikTok Shop Shopping Center. This feature serves as a central hub for users to discover promotions and a wider product assortment from TikTok Shop merchants, all while managing their orders within a single tab. The role is pivotal in ensuring the sustained and rapid expansion of the user base for the TikTok Shop tab. In this position, you will be responsible for defining the core direction and strategies for product growth, guided by data analysis and user research. You will explore the motivations and demands of various user groups and scenarios, conducting targeted product design to enhance user conversion rates. Your ability to coordinate resources across teams, including product research and development, will be crucial in implementing effective actions and achieving results. We are looking for a candidate who possesses excellent logical and structural thinking, strong data analysis skills, and a good understanding of user needs. You should be goal-oriented with exceptional communication and cross-team collaboration skills. This role offers an exciting opportunity to contribute to the growth of TikTok's e-commerce platform and to help shape the shopping experience for millions of users.
Responsibilities
- Be responsible for user growth of TikTok Shop tab and the sustained and rapid expansion of its user base.
- Define the core direction and ways of product growth through data analysis and user research.
- Explore the motivations and demands of different scenarios and user groups to conduct targeted product design.
- Coordinate resources across teams, including product research and development, to implement actions and be responsible for the results.
Requirements
- Excellent logical and structural thinking skills.
- Strong data analysis and problem-solving skills.
- Good user perspective and product design ability.
- Ability to deeply understand user needs and ensure a positive shopping experience.
- Goal-oriented with excellent communication skills and cross-team collaboration skills.
Nice-to-haves
- Bachelor's degree or above.
- 5 years or more work experience in e-commerce user growth or strategy product experience.
Benefits
- Paid parental leave
- Health savings account
- AD&D insurance
- Disability insurance
- Health insurance
- Dental insurance
- Flexible spending account
- RSU
- Paid time off
- Parental leave
- Employee assistance program
- Vision insurance
- 401(k) matching
- Paid sick time
