To-Partner Event Marketing Manager, AWS Self-Serve, Growth & Training

$72,600 - $155,200/Yr

Amazon - Seattle, WA

Full-time - Mid Level

Seattle, WA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The To-Partner Event Marketing Manager at AWS is responsible for developing and executing marketing strategies that integrate AWS Training and Certification into various AWS-led events. This role focuses on driving awareness and demand for partner training offerings, managing event activations, and collaborating with global marketing teams to ensure effective communication and project management across multiple channels. The position requires a blend of creativity, organization, and analytical skills to optimize marketing efforts and achieve key business outcomes.

Responsibilities

• Develop and deploy measurable marketing programs and event activations to raise awareness and demand for T&C offerings.
• Lead T&C Partner program positioning and integrations with AWS Partner Marketing and Event teams.
• Provide event planning and support for continuous partner integration across AWS-led events.
• Create positioning, messaging, web content, playbooks, and documentation in conjunction with the AWS Partner Network.
• Develop detailed project plans including goals, messaging, call to action, and distribution channels.
• Forecast, track, and report event effectiveness metrics and overall ROI to internal stakeholders.
• Build relationships with global and local marketing, Partner, and regional stakeholders to localize and scale programs.

Requirements

• 4+ years of professional non-internship marketing experience.
• Experience building, executing, and scaling cross-functional marketing programs.
• Experience using data and metrics to drive improvements.
• 4+ years of relevant work experience in Partner Marketing, Event Marketing, and/or high-technology Program Marketing.

Nice-to-haves

• Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, and reporting.
• Highly organized and detail-oriented.
• Not afraid to try new things - driven to constantly improve results.

Benefits

• Comprehensive medical, financial, and other benefits package.
• Equity and sign-on payments may be provided as part of total compensation.