Coopersurgical - Victor, NY
posted 4 months ago
The Trade Show and Events Manager will report directly to the Senior Manager of Marketing & Communications and will play a pivotal role in the strategic development and execution of CooperVision's annual trade shows and associated industry events. This position is crucial for enhancing the company's visibility and engagement within the industry. The manager will be responsible for overseeing the execution of approximately 200 shows and events, which includes both national and regional trade shows. This role requires a collaborative approach, working closely with the Trade Show & Events Coordinator and various internal stakeholders to ensure that the events align with the company's brand strategies and key objectives. The successful candidate will need to develop a comprehensive trade show and events strategy, which involves selecting the appropriate events for participation. This strategy will be informed by input from various departments and will focus on maximizing the company's reach and exposure within the industry. The ability to distill complex information into actionable plans is essential, as is the capacity to manage multiple events simultaneously. In addition to strategic planning, the Trade Show and Events Manager will coordinate with cross-functional teams, industry associations, and external partners to ensure seamless event execution. This includes overseeing all logistics related to trade shows and events, managing third-party vendors, coordinating the trade show sales team, and maintaining oversight of the event budget. The role demands strong organizational skills, attention to detail, and the ability to adapt to changing circumstances in a fast-paced environment.