Syracuse University - Syracuse, NY
posted 5 months ago
As a member of the Digital team within the Marketing Division, the UI/UX Designer plays a crucial role in shaping the digital presence of Syracuse University. This position is responsible for designing the interface and user experience for the university's central flagship suite of products. The UI/UX Designer will collaborate closely with the Digital, Creative, and Strategy teams to ensure that all designs align with the university's brand guidelines while effectively executing digital strategies. A strong understanding of user-centered design principles is essential, along with a keen eye for visual aesthetics and the ability to translate user needs into intuitive and engaging interfaces. The UI/UX Designer will produce responsive wireframes and prototypes for flagship digital products, including the Syracuse.edu website, campaign landing pages, and various forms. This role involves working collaboratively with schools, colleges, and units across the campus to provide recommendations in user interface and user experience design. The designer will also be responsible for making data-driven decisions, which includes conducting user testing, performing research, and reviewing website analytics. Additionally, the position entails managing, leveraging, and expanding the digital design system to support new features and functionality. The UI/UX Designer will process all feedback, user research, and feature requests, utilizing their expertise in digital design, UX best practices, and web accessibility to enhance the user experience.