UI/UX Designer

Full-time - Mid Level

Remote - Memphis, TN

Specialty Trade Contractors

About the position

The UI/UX Designer is responsible for identifying optimization opportunities, driving conversions, and enhancing the overall user experience on American Residential Services (ARS) digital platforms. This role utilizes data-driven insights to analyze user behavior, conduct A/B testing, and implement design improvements to ensure a seamless and engaging user experience. Additionally, the specialist manages content strategy, creation, and optimization to support ARS's digital marketing efforts.

Responsibilities

• Consistently improve conversion rates across ARS digital platforms
• Enhance user experience metrics (e.g., time on site, bounce rate, customer satisfaction scores)
• Deliver high-quality, SEO-optimized content that aligns with ARS brand messaging
• Successfully implement and analyze A/B tests to drive data-informed decisions
• Maintain a cohesive brand narrative across all digital touchpoints

Requirements

• Bachelor's degree in Marketing, Computer Science, Human-Computer Interaction, or related field
• 3+ years of experience in CRO, UX design, and/or content optimization
• Proven track record of improving conversion rates and user experience metrics
• Strong portfolio demonstrating UX design skills and successful optimization projects
• Proficiency in UI design, visual design, and web design principles
• Experience with content management systems (CMS) and A/B testing software (e.g., Optimizely)
• Strong analytical skills with the ability to derive actionable insights from data
• Excellent written and verbal communication skills
• Experience with SEO best practices and content optimization techniques
• Familiarity with AI-driven content creation tools and techniques