Unclassified - Miami, FL
posted 4 months ago
Booksy, the largest and fastest-growing booking platform for appointment-based businesses, is seeking a US Community Marketing Manager to join our dynamic team in Miami, Florida. This role is pivotal in connecting beauty service providers with their ideal customers and providing them with the necessary tools to thrive. As a Community Marketing Manager, you will work closely with the US Field Marketing team to achieve acquisition and activation targets, while also owning relationships with local brand ambassadors and community influencers. Your primary focus will be on developing and implementing targeted community engagement strategies that enhance connections and referrals among providers. In this position, you will collaborate with brand ambassadors and industry professionals to create promotional content that increases brand visibility. Building and nurturing relationships with beauty professionals, influencers, and industry leaders will be essential to amplify Booksy's brand trust and visibility. You will analyze community feedback and engagement metrics to refine strategies, ensuring the effectiveness of referral networks. Additionally, you will organize and lead local events, workshops, and seminars that engage and educate the community, thereby increasing Booksy's brand credibility. As a subject matter expert on US communities, you will represent local audiences and segments, helping global teams understand the specific needs of our communities. This includes tracking key local competitors, monitoring industry trends, and surfacing regional influences. You will also support US Field Marketing and organic acquisition efforts, including events, social media, and content campaigns, while gaining a deep understanding of the product needs of our local communities. Collaboration with other Community Managers and B2B Marketing Specialists in other markets will be crucial for sharing best practices and insights.