Google - Seattle, WA

posted about 2 months ago

Full-time - Mid Level
Seattle, WA
Web Search Portals, Libraries, Archives, and Other Information Services

About the position

As a UX Writer and Content Designer at Google Ads, you will play a crucial role in shaping product experiences by creating meaningful text that assists users in completing tasks. Your primary responsibility will be to advocate for Google design, ensuring that the content you produce is not only useful but also enhances the overall user experience. You will be tasked with setting the vision for content and driving cohesive product narratives across various platforms and touchpoints. Your portfolio should reflect your ability to simplify and beautify user experiences through your writing. In this role, you will collaborate with a diverse range of professionals, including UX researchers, product managers, engineers, and marketing teams. Your goal will be to establish a unified voice and cohesive language across products and platforms. You will leverage empathy, logic, and data to inform your content choices, ensuring that the right words, along with complementary data and images, are used to create intuitive and delightful product experiences. As a content strategist, you will define product vision and narratives, manage complex cross-functional projects, and work closely with leadership to set goals and implement roadmaps. You will also provide direction and mentorship to junior writers, fostering a collaborative environment where the role of UX writing and content strategy is understood and valued throughout the product development process. Your work will directly contribute to the success of Google Ads, which aims to connect people, publishers, advertisers, and Google through effective advertising products that deliver measurable results.

Responsibilities

  • Create UI text that facilitates user navigation, onboarding, promotions, error messages, instructional materials, and other components of the user experience.
  • Drive the vision for product language and content across a product or subject-matter domain, ensuring cohesive product narratives.
  • Document strategies with guidelines and establish best practices and strategy principles.
  • Manage projects from needs assessment to implementation, identifying opportunities, establishing priorities, securing resources, and managing stakeholders.
  • Collaborate with designers, researchers, legal, marketing, product managers, and engineers, influencing and adapting to stakeholder feedback.
  • Provide leadership, direction, and mentorship to junior UX writers, educating cross-functional partners on the role of UX writing and content strategy.

Requirements

  • Bachelor's degree in English, Journalism, Communication, Literature, Business, Marketing, or a related field, or equivalent practical experience.
  • 4 years of experience in writing, editorial, marketing, UX writing, content design, or related fields, with a focus on leading content strategy projects.
  • Experience in UX-focused product writing and shaping content for multi-disciplinary projects.
  • A portfolio demonstrating your writing skills and ability to improve user experiences.

Nice-to-haves

  • 3 years of experience interacting with executive leadership.
  • 2 years of writing, editorial, marketing, or UX writing experience in an agency setting.
  • 2 years of experience working in a complex, cross-functional technology organization.
  • Experience developing information architecture for complex documentation sets or product suites, including localization and accessibility best practices.
  • Knowledge of online technology and related products, including web and mobile UI and tools.
  • Familiarity with user experience research principles and practices.

Benefits

  • Health insurance
  • 401k
  • Paid holidays
  • Flexible scheduling
  • Professional development
  • Life insurance
  • Mental health days
  • Gym membership
  • Tuition reimbursement
  • Employee stock purchase plan
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